Starting to make any exercise a routine is a hard thing to do, the most important thing is having the will power to continue but you need to make sure that you have a clear reason or why you are doing what you are doing. That alone can help anyone stick to the plan that they are trying to adhere to.
Setting your pace is one of the most important things you can do when you start running because if you are just starting out, you are going to want to start at a slow pace as your lungs are not used to the demanding running/jogging that you are now doing. Distance is equally as important as if you start just running until you feel tired you're not going to feel energized to do the same routine again as you'll be far too exhausted. The goal is not to run yourself into the ground but to get a good healthy workout feeling after.
The gear is a good step in the right direction as the proper shoes can make or break how your feet may feel after the run or a couple runs. Doing a bit of research on the shoes you buy can totally change the result and feel of your run. Also looking into good clothing for the weather whatever that may be is something that needs to be considered as you may want to look into something breathable so that you do not overheat. You may not need to dress too warm when running in the winter as you may think because running in of itself will warm you up quite a bit with less clothing.
Make sure you do some stretches before any form of running especially when you are just starting to do running. Stretching beforehand will prevent any pulling of muscles or cramps whilst running or even after running that may occur with muscles that arent used to being used as often as they are when running.